Pica Maica is our chile-lime powder built on a base of hibiscus flakes, giving it a vibrant Jamaica brightness you can actually taste. It is bold, citrusy, slightly tangy, and beautifully textured. No preservatives. No artificial additives. Just real ingredients blended intentionally.
Its coarse texture makes it ideal for rimming cocktail glasses, especially margaritas and tequila drinks. Sprinkle it over fresh fruit, cottage cheese, sliced cucumbers, or mango. Dust it over potato chips with a squeeze of lime so it clings perfectly. It is bright, playful, and deeply rooted in the sour salty spicy tradition we grew up loving.
Hibiscus, Chili Blend, Sea Salt, Citrus Fruit Extract & Natural Vegetable fiber.
Net Wt. 8.8 oz / 250 g
Store in a Cool Dry Place
Manufactured in a facility that also processes: PEANUTS; TREE NUTS (PECANS, ALMONDS, MACADAMIA, CASHEWS, PISTACHIO); SESAME; MILK; WHEAT
We source with intention from Mexico, landrace corn, Colima sea salt, Mexican chiles, blue agave and more. Every ingredient has a place, a story, and a reason for being here.
Clean Pantry Staples
No seed oils. No artificial preservatives. No unnecessary additives. Just recognizable ingredients made for real cooking, real flavor and everyday use.
Small-Batch Quality
Our products are made in small batches to protect flavor, texture and quality. Nothing is rushed, over-processed or stripped of what makes it special.
Rooted in Mexican Cooking
Matriarca was created to honor the ingredients, techniques and women behind Mexican kitchens. These are pantry staples made with the respect Mexican food has always deserved.
Matriarca vs Other Brands
Read the label. You’ll see the difference.
MATRIARCA
Other Brands
Ingredients
Short, recognizable ingredient lists
Long lists with fillers or additives
Oils
Olive oil or no oils, depending on the product
Often made with seed oils or low-cost blends
Origin
Ingredients sourced in Mexico
Generic or unclear sourcing
Preservatives
No artificial preservatives
Often includes preservatives or stabilizers
Flavor
Rooted in real Mexican cooking
Often made for mass-market consistency
Production
Small-batch quality
Industrial-scale processing
Customer Reviews
Overall rating: 5.0 / 5 from 27 reviews.
only picture I've taken of products. Pica maica with steamed garbanzo beans!! love it!!!
Pica Maica is a full‑blown flavor masterpiece. One sprinkle and suddenly everything turns bright, bold, and mouthwatering. It’s tangy, perfectly balanced, and somehow both nostalgic and exciting—like a flavor glow‑up you didn’t know you needed.
It’s a total dream on fruit—mango, watermelon, pineapple, strawberries—but the real plot twist is how insanely good it is on hard‑boiled eggs. That combo? A certified game‑changer.
Pica Maica doesn’t just season your food; it elevates the whole moment. It’s fun, it’s delicious, and it brings pure joy to every bite. If you want an instant upgrade to your snacks or meals, this is the one.
Sprinkle it on everything—you’ll thank me later.
The Pica Maica is a game changer. I love the combination of flavors and it goes great on almost everything. I especially enjoy it with grapes and oranges.
This is by far the best chili powder in the market. I have completely switched over from the old stuff. The one that starts with the T. I put matriarca chili powder on everything. I love it because it reminds me of a combination of the chili powder with chamoy but all in one. I can never go back.
Everything you need to know about our products, shipping, and orders.
A premium chile oil made with organic chile morita, pistachios, piloncillo, cranberries, garlic, olive oil, and apple cider vinegar. No seed oils. No preservatives. The olive oil base gives it a richness that vegetable oils simply cannot replicate. It is smoky, slightly sweet, crunchy, and goes well with just about everything.
Fresh jalapeños slowly fried at a low temperature in olive oil, with Colima salt. Three ingredients. No seed oils. The result is a crunchy, spicy topping that goes on eggs, avocado toast, pasta, pizza, ceviche, soups, and beans. This year, it was changed to organic jalapeños grown in Mexico.
A chile-lime powder made with hibiscus flower. No preservatives or artificial colors. Its pink-red color comes naturally from the hibiscus. Use it on fruit, jicama, cucumber, mango, chips, cocktail rims, margaritas, popcorn, and yogurt. It is a clean-ingredient alternative to Tajín, without artificial colors.
Masa flour made with landrace corn grown in the Yucatán Peninsula. These are heirloom varieties passed down for generations, non-GMO, and nixtamalized with calcium hydroxide. The white version is made with traditional white corn; the red version is made with chac chob, a red landrace corn that creates tortillas with a deeper flavor and natural brick-red color.
Sea salt harvested by hand in Cuyutlán, Colima, on Mexico’s Pacific coast. No additives, no anti-caking agents, and no industrial processing. It is rich in trace minerals that refined salt loses. It has a clean ocean flavor and a softer finish than conventional table salt. It is mainly used as a finishing salt.
Yes. Matriarca’s Organic Agave has official organic certification. It is made with 100% Blue Weber agave and extracted through a thermal process, never fermentation, which helps preserve the plant’s natural sweetness. It is 30% sweeter than sugar and has a lower glycemic index.
No. No Matriarca product contains artificial preservatives. This has been one of the brand’s non-negotiables since day one.
Moderately. The classic Salsa Macha has a pleasant heat balanced by the sweetness of piloncillo. The Salsa Macha Hot Batch is significantly spicier, with the same premium ingredients and more chile. Chicharrón de Chile has the natural heat of jalapeño. Pica Maica has chile-lime heat. Everything con Chipotle has a mild, smoky spice.
Most Matriarca products are naturally gluten-free, including the masaharinas made with nixtamalized corn, powders, salt, agave, and salsas. Always check the label to confirm based on your specific needs.
Store it at room temperature before opening. Once opened, refrigeration is recommended to maintain freshness, although olive oil acts as a natural preservative.
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